The Journal

Notes from the bench.

Stories on diamonds and design, buying guides for pre-owned Rolex, and the small lessons that come from three generations behind the same counter.

Engagement Rings San Diego
Types and Brands of Jewelery · 14 min read
Engagement Rings San Diego
A tour of San Diego's largest engagement ring selection, from GIA-certified diamonds to free custom design and vintage styles, straight from a three-generation family jeweler.
March 2022
Buy Pre-Owned Rolex Watches in San Diego
Types and Brands of Jewelery · 3 min read
Buy Pre-Owned Rolex Watches in San Diego
Why our La Jolla showroom is a smart, pressure-free place to find an authentic pre-owned Rolex at a surprising price.
March 2022
Bracelets
Types and Brands of Jewelery · 2 min read
Bracelets
Why bracelets are one of jewelry's most versatile pieces, plus how our custom design process can turn your idea into one worth wearing.
January 2022
· 2 min read
Vintage Watches
Why vintage watches offer craftsmanship and character modern timepieces rarely match, plus what to check before you buy one.
January 2022
· 2 min read
Classic Diamond Rings
A look at what makes diamond rings so timeless, and how our GIA-certified collection helps you find the one that feels unmistakably hers.
January 2022
· 2 min read
Diamond Engagement Rings
A guide to choosing diamond engagement rings together, from settings and metal to sizing, with expert help every step of the way.
January 2022
· 2 min read
Engagement Rings Collection
A look at what makes our hand-selected Engagement Ring Collection worth exploring before you pop the question.
January 2022
How to Choose the Perfect Diamond
San Diego Wedding Rings · 2 min read
How to Choose the Perfect Diamond
A grounded look at the Four Cs and beyond, plus why a trusted personal jeweler matters more than internet research alone.
January 2022
· 2 min read
Gold is Gold Right?
Not all gold jewelry is created equal — a plain-English guide to karats, plating, and the fine-print terms that reveal what you're really buying.
January 2022
· 2 min read
Grandma’s Jewelry
Practical first steps for sorting through an inherited jewelry box, from cleaning and spotting hallmarks to knowing when a real appraisal matters.
January 2022
· 2 min read
Selling Diamonds: Understanding How A value Is Reached
Carats, cut, clarity and color all factor into what your diamond is really worth, and why an honest appraisal matters more than size alone.
January 2022
· 2 min read
Would You Wear It Today?
A practical checklist for deciding which pieces are worth selling and where to get a fair, honest price for them.
January 2022
From our bench to your inbox

A few good notes a month.

New arrivals in the watch case, buying guides, and the occasional story from the counter. No noise — just things worth knowing.

We’ll email you a link to confirm. By confirming you agree to receive occasional emails from Bert Levi Family Jewelers. No spam, and you can unsubscribe anytime.