Specialist Rolex care.
We've handled Rolex from the very beginning — buying, selling, servicing and refinishing them in-house. Whatever your Rolex needs, it's in expert, familiar hands, and it never leaves San Diego.

Service, polishing, refinishing or a simple assessment — our team works on Rolex every day. We'll examine your watch, explain its condition honestly, and recommend only what it genuinely needs to look and run its best.
Whether you want a tired Submariner brought back to life or simply want to know your watch is healthy, we treat every Rolex as if it were going into our own case.
The full range of Rolex care
Sport and dress references, modern and vintage.
No mystery, no surprises
In-house, unhurried, and honest.
Out of town? Many services can begin with a few photos and a phone call — including how to send a piece to us safely. Tell us what you have and what it needs.
Ask about my RolexCaring for your Rolex?
Stop by the La Jolla showroom, or send us a note and we'll be in touch — usually within a day. No appointment needed for most services.