The Journal

Notes from the bench.

Stories on diamonds and design, buying guides for pre-owned Rolex, and the small lessons that come from three generations behind the same counter.

Some Thoughts about Carat Weight
San Diego Engagement Rings · 1 min read
Some Thoughts about Carat Weight
Why a diamond just under a carat can look nearly identical to a full carat stone while costing considerably less.
April 2022
What's Important About a Diamond Cut
San Diego Engagement Rings · 2 min read
What's Important About a Diamond Cut
Why cut matters more than clarity or color, and how it shapes a diamond's brightness, sparkle and fire.
April 2022
Deciding on Your Semi Mount Engagement Ring's Metal
San Diego Engagement Rings · 2 min read
Deciding on Your Semi Mount Engagement Ring's Metal
How platinum, yellow gold, white gold and rose gold each change the way your diamond looks — and which pairs best with your stone.
April 2022
How to Choose a Diamond
San Diego Engagement Rings · 2 min read
How to Choose a Diamond
A friendly walkthrough of shape, quality and budget to help you pick a diamond that fits your ring and your wallet.
April 2022
Is It Safe to Buy a Pre-Owned Rolex Online?
Rolex San Diego · 2 min read
Is It Safe to Buy a Pre-Owned Rolex Online?
Practical safeguards for vetting sellers, verifying authenticity, and paying securely before buying a pre-owned Rolex online.
April 2022
Two Rolex Models You Can Wear in Any Situation
Rolex San Diego · 2 min read
Two Rolex Models You Can Wear in Any Situation
Why the GMT-Master II and Submariner earn their reputation as the most versatile Rolex watches for work, weekends and everything formal in between.
April 2022
Do You Have to Buy a Rolex from an Authorized Rolex Dealer?
Rolex San Diego · 2 min read
Do You Have to Buy a Rolex from an Authorized Rolex Dealer?
Why waitlists have made the secondary market a smart, safe option for buying the Rolex you actually want, right now.
April 2022
What Is the Rolex Oyster Bracelet?
Rolex San Diego · 2 min read
What Is the Rolex Oyster Bracelet?
A close look at Rolex's signature Oyster Bracelet — its design, its jeweled variations, and why it remains the brand's most recognizable band.
April 2022
What Is a Swiss Only Dial?
Rolex San Diego · 3 min read
What Is a Swiss Only Dial?
Rolex printed SWISS instead of SWISS MADE for barely a year, from 1998 to 1999. Here's what caused it, how to spot one, and whether it's worth paying extra for.
April 2022
What Is the Difference Between a Rolex Submariner and a Rolex Sea Dweller?
Rolex San Diego · 2 min read
What Is the Difference Between a Rolex Submariner and a Rolex Sea Dweller?
Depth ratings, design details, and wait times compared, so you can decide which iconic Rolex diver actually fits your wrist and lifestyle.
April 2022
What Is the Difference Between a Rolex Datejust and a Rolex Day Date?
Rolex San Diego · 2 min read
What Is the Difference Between a Rolex Datejust and a Rolex Day Date?
A side-by-side look at Rolex's two iconic dress watches, covering materials, history, and why one earned the nickname "President."
April 2022
What Are Some Advantages of Buying a Rolex on the Grey Market?
Rolex San Diego · 2 min read
What Are Some Advantages of Buying a Rolex on the Grey Market?
Why skipping the years-long waitlist and shopping the secondary market might get you the exact Rolex you want, often for less.
April 2022
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A few good notes a month.

New arrivals in the watch case, buying guides, and the occasional story from the counter. No noise — just things worth knowing.

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