Sell to Us

Selling should
feel like being
looked after.

The decision to part with a Rolex, a diamond, or a piece passed down to you is rarely just about money. For three generations we've made it simple, honest, and unhurried — a free appraisal, a fair number, and no pressure to take it.

1926
Family owned since
Worldwide
Network of buyers
Free
No-obligation quotes
A jeweler examining a watch with a loupe at the La Jolla showroom counter
You'll deal with the owner — every time
Top dollar, paid same dayAny condition — working or notLicensed buyer · No. 000000356Sell in person or from a distance
What We Buy

If it's fine, we'll make an offer

Not sure if we buy what you have? We almost certainly do — and if we don't, we'll point you to someone who does.
Why Sell to Us

We pay more because we sell more.

We buy thousands of dollars of jewelry and watches every week. We can, because across a century we've built a customer base that reaches from San Diego around the world — retail clients, jewelers, dealers and collectors.

When we buy, it sells quickly. That's why we can hand you the most money possible — and why selling here never comes with a hard sell.

01
A buyer for everything
Retail clients, jewelers, dealers and collectors worldwide — so what we buy resells fast, and we pay accordingly.
02
No pressure, ever
A free verbal appraisal tells you what it's worth. Take the offer or take your time — entirely your call.
03
A name you can check
Third-generation, licensed jewelry buyer No. 000000356. Honest weight and honest value, every transaction.
How It Works

Three unhurried steps

i
Bring it in — or send photos
Stop by the La Jolla showroom, or start online from anywhere. Either way it begins with a look.
ii
We appraise it, free
On the spot, with no obligation. We'll walk you through exactly how we reach the number.
iii
Walk out with cash
Agree on a price and you're paid the same day — cash in hand, or a wire if you prefer.
Out of town?
Send photos and we'll give you a number. If you'd like to proceed, ship your item to us and, once our experts inspect it and finalize the sale, your payment goes out right away. Simple and secure, wherever you are.
Get a Quote

Let's see what it's worth

A few quick details and we'll come back to you — usually within a day — with an honest, no-obligation estimate. It costs nothing and commits you to nothing.

Prefer to talk? Call or text Bert directly at 619 431 5277
People who sold to us
I came in nervous about selling my mother's ring. They were gentle, honest, and gave me more than two other places quoted — no pressure to take it at all.
Google Review · La Jolla

Curious what it's worth?

Walk in for a free verbal appraisal, or start online. Either way, you'll leave knowing exactly what your piece is worth.