The Journal
Notes from the bench.
Stories on diamonds and design, buying guides for pre-owned Rolex, and the small lessons that come from three generations behind the same counter.
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Rolex San Diego · 2 min read
Rolex Models - Rolex Bubbleback
The story behind Rolex's groundbreaking Bubbleback, the self-winding Oyster Perpetual whose thick case earned it a nickname and a devoted following of collectors.
October 2021
Rolex San Diego · 2 min read
Rolex in the Media - Going Underwater
The story of how Rolex conquered the ocean's depths, from the Deep Sea Special to the Marianas Trench, and built its diving-watch legacy.
October 2021
Rolex San Diego · 2 min read
Rolex in the Media - The Murder Mystery
The true story of how a Rolex Oyster Perpetual's watertight movement helped British police crack a chilling 1996 murder case.
October 2021
Rolex San Diego · 2 min read
The $128,000 Rolex
The true story of a POW's smuggled Rolex, the daring escape it helped plan, and why that heritage still lives in every Rolex today.
October 2021

Rolex San Diego · 2 min read
Rolex for the Sportsmen
A tour through Rolex's decades-long ties to golf, tennis, skiing, equestrian sports, motor racing, and yachting, and the legends who wore it.
October 2021
Rolex San Diego · 2 min read
Rolex in the Media - Mercedes Gleitze
The story of how a Channel swimmer and a waterproof Oyster on a ribbon around her neck launched Rolex's legendary reputation for precision.
October 2021
Rolex San Diego · 2 min read
Introduction
Why Rolex became the standard for luxury watches, and what a century of watchmaking history reveals about the appeal behind the name.
October 2021

Rolex San Diego · 2 min read
The History of Rolex
From wartime wristbands to the world's most precise timepiece, the surprising origin story behind the crown that changed watchmaking forever.
October 2021
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